Resource Description This resource addresses the topic: Evaluation.

Field Guide to Nonprofit Program Design, Marketing, and Evaluation, Fourth Edition (Revised)

Carter McNamara

This updated reference provides thorough, yet concise, guidelines for all critical aspects of a nonprofit program. It is written in an easy-to-implement style that includes 25 worksheets in an appendix and online. The highly practical resource can be used at any stage of development of the nonprofit program. For example, it can be used to conduct preparatory strategic planning, perform a market analysis, plan finances, develop credible fundraising proposals, and evaluate performance against goals and outcomes. (252 pages)

© 2006 Print $32.00

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Prices of resources listed in this guide were accurate as of July 2008. Please contact the publisher for current availability and pricing.